The Corporate Storyteller

Expert tips on management communications and the power of storytelling

Friday, June 24, 2011

 

Video Storytelling at Its Best

Video storytelling is coming on strong as a business communication tool, with the majority of executives surveyed reporting that they would rather view a video than read written messages. As video communications gains momentum, it's becoming increasingly important for all types of organizations to understand how to use the medium.

Here's a powerful example of how to tell a story visually in just three minutes. It's obvious why this was the Grand Prize Winner of the Philips Tell It Your way competition. http://www.porcelainunicorn.com/




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