The Corporate Storyteller

Expert tips on management communications and the power of storytelling

Sunday, June 12, 2011


Five Ways to Win Employee Support For Change

Do your company's leaders understand what inspires employees to change their behavior? Companies that want to engage employees need to have psychological insight, says John Marshall Roberts, who offers five proven strategies for inspiring employee engagement:
1) Start small by selecting a specific behavior to address, such as recycling or energy consumption
2) Develop a targeted campaign to shape the particular behavior being addressed
3) After behavior has started to change, capture the momentum and apply it to other changes
4) Use successes in achieving small changes to build up "psychological momentum"
5) Make the effort to view the world from the other person's or management level's perspective in order to gain consensus

<< Home


October 2006   November 2006   December 2006   January 2007   February 2007   April 2007   May 2007   August 2007   December 2007   February 2009   March 2009   July 2009   August 2009   November 2009   December 2009   January 2010   February 2010   March 2010   April 2010   May 2010   June 2010   July 2010   August 2010   September 2010   October 2010   November 2010   December 2010   January 2011   February 2011   March 2011   April 2011   May 2011   June 2011   July 2011   August 2011  

This page is powered by Blogger. Isn't yours?

Subscribe to Posts [Atom]