The Corporate Storyteller

Expert tips on management communications and the power of storytelling

Wednesday, August 01, 2007

 

Tips on Assessing Corporate Culture

UK-based Melcrum Communications regularly produces reports that help organizations power up their communications, and a recent publication should be especially useful for those who are unsure about the most effective ways to power up performance. Entitled "Driving a High-Performance Corporate Culture", the report features case studies from companies such as IBM, Dell, Ford Motor Credit Company, Gap and Pitney Bowes.

The full report is currently being offered at a reduced rate of $660 (normally a report like this would be $775). An Executive Summary can be downloaded free at http://www.melcrum.com/offer/culture/07d/




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