The Corporate Storyteller

Expert tips on management communications and the power of storytelling

Thursday, November 12, 2009


Walk the Walk: A New Twist on Familiar Advice

Walk the Walk: The #1 Rule for Real Leaders by Alan Deutschman is given high marks by the Wall Street Journal's David A. Price. A new twist on the familiar advice to "walk your talk," Deutschman's book say few leaders actually follow that advice. He says it's better if they forget the talk entirely and simply set appropriate examples through actions alone.

I particularly appreciate the advice to reduce the list of essential values to a workable number. Deutschman, a consultant and former writer for "Fortune" magazine, suggests that leaders focus on no more than two priorities. His point: if you have many more than than, nothing is really a priority.

The review of the book is at


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